Lucy Steffens has been Sacramento's film commissioner for two decades. She said there have been a lot of movies filmed in the City of Trees, but what makes "Lady Bird" unique is that the story is both set and shot in Sacramento.
Steffens said she first met with Sacramento native Greta Gerwig, the film's director, in February 2016. Over lunch at one of Gerwig's favorite spots, Tres Hermanas, the group discussed Gerwig's vision for the film.
"She told us a little about what she had in mind," said Steffens.
Steffans added, with its release, the "movie has brought so much visibility to our area, and I think it has instilled a lot of community pride."
The film has sparked inquiries from other filmmakers not from the area, Steffans told ABC10 News.
"[They've reached out] to see what it takes and what our parameters are for filming. Do we have local incentives? That is a big question we get," said Steffens.
Gerwig has since said she wanted to create more movies in Sacramento.
"I don't know if they're ready to go yet, perhaps conceptualized," said Steffens. "Bring them on! We're ready for you."
Steffens added that Visit Sacramento is a finalist in the Location Managers Guild International.
"The location team for 'Lady Bird' nominated our film commission for it," said Steffens. "The location manager Michael Smith was also nominated."
The other finalists include Atlanta, Los Angeles, New Mexico, and Vietnam.